Zoftify

Services

UI/UX design

UI/UX design for travel and hospitality companies

Elevate your travel and hospitality business with UI/UX design services. Let Zoftify transform your digital products with stunning interfaces and seamless journeys.

What Zoftify can do for your business

UI/UX design for travel apps

We create easy-to-use apps to engage your customers and enhance your online presence. Enjoy flawless navigation and stunning visuals.

Travel tools for all devices

Want to modernize your existing travel and hospitality tools? We craft web interfaces that are optimized for different devices and aligned to your brand.

UI/UX design for back office software

Every travel business needs efficient back office software. Our experts design clean and efficient PMS’, CRMs and other tools. With simplified navigation, we’ll make life easier for your team.

Style guide development

Keeping your brand consistent is vital. We create UI/UX guidelines to help you maintain a unified look and feel across all your platforms. Make every interaction, color, and element cohesive to build trust and strengthen your brand identity.

Mobile travel booking platform for festival-goers

See how we helped a niche travel agency build a basic MVP to validate its market fit.

45 days

to build a basic app

Prototyping

Prototyping is a crucial part of UI/UX design. We bring your ideas to life with interactive prototypes that can be tested and validated with real users. Ensure your final product matches your vision and user needs.

Ready to partner with travel industry experts?

Our specialists are ready to share the best UI and UX practices in the industry. Book a call with Zoftify to elevate your digital offer.

How Zoftify can improve your digital products

Audit your systems

Our experts can analyze user interactions, the navigation and flow, and overall usability of your current systems. With actionable insights and strategic solutions, let’s improve your digital products together.

Reimagining the booking process for a luxury travel company

We designed and built an innovative booking system that simplifies the booking process and automates operational tasks.

500 hours

of development saved with our pre-built codebase

4x

reduction in time spent processing bookings

Redesign your existing software

Frustrated with a clunky system? We’ll enhance its usability, streamline workflows, and boost overall functionality. From modernizing the design to improving the navigation, count on us to revitalize your digital products.

Got a digital product that isn’t performing well?

Start with a professional UX audit. Contact us now.

Getting started with UI/UX design

Here at Zoftify, when we focus on UI/UX design, we break things down into several important steps to ensure the best results.

Research

We begin your UI/UX design journey with in-depth research. We look at your audience and their needs and current industry trends to work out how we can align your product. This forms the basis of our design strategy.

Wireframing

Next, our designers craft detailed wireframes. These clear and concise blueprints outline your product's structure and layout. Wireframes help us visualize your user interface.

Prototyping

Then, we transform these wireframes into interactive prototypes. Clickable and intuitive, they help you navigate your future product and get a feel for its functionality. We value your input and spend time making necessary adjustments.

Design

After your feedback, our UI/UX designers get to work, breathing life into your project. Incorporating your colors, typography, and other essential brand elements, we create a stunning, user-friendly interface.

Preparing for development

Now your project is ready for development, with all design components well-documented and accessible. This transition from design to development ensures your vision is brought to life.

What our clients say

Chidi A.

Founder and CEO of Luxe Tribes & Readyhubb

I have to commend Zoftify team for their excellent work on our recent project. The team were instrumental in delivering our project on time and with the utmost professionalism. Their attention to detail was particularly impressive, and their communication throughout the project was excellent.

Mirko M.

CTO, OneAd GmbH

After Zoftify relaunched the web app, we noticed an increase in orders and a significant drop in customer complaints. They treated the web app as if it was their own, coming up with new ideas to improve it further. They also ensured effective communication via Jira and Slack.

Why UI/UX design is important

200%

Improvement in website conversion rates thanks to good UI

Good hospitality app UI design can boost a website's conversion rate by up to 200%.

400%

Increase in website conversion rates with good UX

Better UX design can increase conversion rates by up to 400%.

95%

Occupancy rates for hotels with great UI/UX

With a well-designed booking system, experience occupancy rates of 95%, surpassing the US average of 60%.

48%

Users think design impacts credibility

48% of visitors consider a website's design the most crucial factor in determining a brand's credibility.

35%

Sales lost due to poor UX

Businesses may lose 35% of sales due to poor user experience.

FAQs

What is UI/UX design, and why is it important for travel and hospitality businesses?

UI and UX stand for user interface (UI) and user experience (UX). UI design focuses on how a system looks, including its layout, colors, and buttons, while UX design focuses on how users interact with the system and how easy and enjoyable that experience is.

Good UI/UX design is vital in ensuring that travel and hospitality platforms are easy to navigate and pleasant to use. With a well-designed interface, businesses make it easy for customers to find information, make bookings, and enjoy a hassle-free experience. This keeps customers engaged, satisfied, and more likely to use the services again, fostering customer loyalty and business growth.