Zoftify
Blog
Blog
Insights in travel technology, product design, and software development, specifically for the travel and hospitality industry
All articles
November 23, 2023
Dynamic pricing strategy for hotel revenue management
Dynamic pricing for hotels is becoming more and more popular, and for good reason. Here’s how you can utilize this strategy to level up your revenue management and stay competitive in the market.
November 18, 2023
13 KPIs to measure the success of your mobile travel app
Explore essential KPIs to track in your mobile travel app. Learn the key metrics for mobile travel apps to optimize performance and user experience.
November 10, 2023
How to convert a travel website into a mobile app
With traveler’s preferring to use mobile devices, there’s never been a better time to turn a travel website into an app. Explore the best app options to stay competitive in the tourism industry.
November 07, 2023
12 KPIs to Track in Hotel Booking
Discover hotel booking KPI examples to measure the success of your hotel or booking platform. Learn how to optimize performance and drive results.
October 06, 2023
How to reduce OTA dependency and maximize profits
Uncover strategies to reduce OTA reliance so you can break free from dependency and pave the way for more direct hotel bookings.
October 04, 2023
12 ways to maximize travel agency revenue and sales
Discover proven ways to increase average travel agency revenue and sales. From cross-selling extra products to implementing a loyalty program, these strategies will help your company thrive.
September 22, 2023
5 benefits of using travel CRM software for tourism
Unlock the advantages of using CRM software in the travel industry: streamline operations, enhance customer service, and transform your tourism business.
September 19, 2023
How an online travel agency (OTA) back office software works
Does your OTA back office software need transforming? Delve deeper into how effective OTA management software works and uncover key system insights.
September 15, 2023
Top 8 international hotel booking API providers
Explore the best providers of hotel booking APIs, offering simple integration and vast inventories for your travel business.
September 12, 2023
7 ways to improve your travel app retention rate
Learn how to increase your travel app retention rate, boost your mobile presence, and enhance tourists’ experience.