Hyper-niche accommodation booking platform
About the client
Book Me Travel is a niche platform specializing in sports-related accommodations for passionate travelers. They help sports fans find and book lodging close to their favorite teams' games.
Challenge
Our client needed a platform that could easily adapt to various sports niches. Before, they had to build each platform from scratch, which was inefficient, expensive, and resulted in inconsistent branding and user experience.
They turned to Zoftify to create a white-label solution that could quickly launch customizable booking portals. The platform had to be easy to replicate, offer flexible templates, and connect with third-party APIs for real-time pricing and availability.
Solution
We built a flexible white-label booking platform to meet our client's needs. It features a user-friendly interface and a headless CMS, which separates content management from presentation, making it easy to reuse content across various channels and designs.
Additionally, we developed a configurable design system, allowing the client to quickly launch new accommodation booking portals with minimal effort and various accommodation APIs.
Results
Using our pre-built accelerator, we customized the solution for Book Me Travel, saving them around 640 development hours and speeding up the launch of their sports travel portals by 90%. This enabled them to launch 8 portals quickly, enter new markets faster, and generate revenue sooner.
640 hours
development hours saved with our pre-built solution
8
travel portals from a single codebase
Intuitive UI builder
We integrated a UI builder based on a block architecture, similar to the latest WordPress panel. With an intuitive interface, the client can easily create and customize pages without needing deep coding skills.
Headless CMS
The platform includes a powerful content management system, providing complete flexibility and customization for each sports-focused portal. Content can be easily updated and managed from a single interface, ensuring relevant and consistent info across all platforms.
Travel API integration
We integrated APIs from Booking.com to add real-time listings and booking features. Users can access up-to-date information and book accommodations from the trusted OTA. Additionally, we enabled HotelBeds and ZenHotels for certain regions.
Conversion optimized
Based on our market and user behavior research, we applied best practices for improving conversion rates across the platform. This includes placing call-to-action buttons in key spots, using clear and simple forms, and crafting effective copy to motivate users to complete their bookings.
A/B testing
The platform is equipped with A/B testing capabilities, which helps Book Me Travel to experiment with different headlines, images, and layouts to find the most effective options. This data-driven approach boosts continuous improvement and maximizes platform performance.
Customizable branding
We provided flexible branding options for easy customization, including logos, colors, and fonts, to match each travel portal. This allows clients to maintain a consistent and impactful brand identity across all their sports-focused booking platforms.
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